Guerin College Preparatory High School
CSG partnered with Guerin College Preparatory High School, a Catholic, co-educational college preparatory school, to build awareness of its unique approach in an effort to recruit new students. To build awareness CSG:
Developed and implemented a strategy to recruit new students, including promoting a series of open house events prior to the schools required entrance exam.
CSG worked with Guerin to identify key communities on which to focus and develop a communications program that included obtaining media coverage in those communities.
CSG also promoted ongoing Guerin news including the international exchange program with China and that that it named Glen Koslowski (Coach Koz) as head coach of the football program.